O Always max out incentive bonus to reduce warranty claims. O Never make more or less than your forecasted/projected retailer orders. O Always match Assembly to order and remember to change labor after each match. O You want to maximize retailers and market share to maximize profit. O Popularity is how much the retailers like your company (camera quality, prices, etc), therefore if your popularity is high then the number of retailers will go up, so pay close attention and do what they like.
O Set your prices with good promotion rate to be effective. O Always decrease price from previous year, never increase prices. O Never dramatically decrease Multi P/Q below industry average.
O For Multi, always have the highest P/Q in the industry while having the lowest price within your P/Q range. O For Entry, always have the lowest price in the industry while having the lowest cost. O Always max R&D in Product Design for both Entry and Multi every year until you hit $60-$70k or until you see diminishing returns.
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